• It is open source and free – WordPress is freeopen-source software which can be used by anyone to redistribute and edit and also its original source codes can be available publicly. It comes with limited validity and can be used freely
• You can virtually create almost any website from WordPress as it is not only restricted to a blog and publishing platform. You can use the best WordPress themes to design and modify your site to make it an eCommerce site or a membership site etc. there are no limitations.
• According to Google, WordPress is 99% search engine optimisation friendly. Thos allows the site content to be easily displayed on the search engines.
• It is very easy to use and this is what makes it so popular. If you are still unable to use it, there are lots of video tutorials available online which you can refer to and learn from them
• It is easily customisable by using various colours and designs and also with the use of themes
• A large community of developers and active users make troubleshooting easier for you.
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